Thursday, April 30, 2015

Wrap Rage


A few weeks ago, I posted the picture at right on my Facebook account, stating that in order to open the package, I clearly needed the scissors inside.  Oh irony!  Funny to readers; not so to me.  
Attempting to unwrap a package that is seemingly impossible to unwrap can be a frustrating problem.  And not just for me - there is actually a diagnosis for the hatred, anger and exasperation one feels when not being able to open packaging:  wrap rage.  You know it's real because it has its own Wikipedia page!  
It's the immense, sweat-inducing fury we've all felt trying to open packages that are simply impossible to open easily: light bulbs, potato chip bags, boxes of cereal, medicines and (10 years ago) CD cases.  Have you ever found yourself standing in your kitchen, unfathomably frustrated — fuming, even — after several attempts to open a bag of something only to realize it’s more secure than Fort Knox?
Manufacturers say that their packaging is simply the safest way to ship and store their products, and ask for "consumer patience" when opening the goods.  Easy to say, impossible to do.  Besides that, it's wasteful.  Nearly 1/3 of American waste is packaging.
I've a longstanding joke about my health that "I've survived a car accident, a stroke, cancer, a heart attack, and open-heart surgery all before the age of 40: which means that one day I will probably choke on an M&M and kill myself".  However, I am going to amend this phrase to add "...if I first don't puncture an artery with a screwdriver trying to open a pack of pens."